Undergraduate Thesis
About
In Good Company works to bring awareness and patronage to independent shops in the city of Toronto. Through our products, we hope to champion small business by providing a unique way for individuals to show their support for local shops deeply rooted within their communities.
Our first collection titled Neighbourhood Goods encompasses a set of coloured metal pins that show support for cornerstone neighbourhoods in Toronto. Each monocoloured pin depicts a different neighbourhood and features a well-known symbol or piece of architecture from within the area. This collection is printed on 32mm circles with durable steel pin-backs.
Details
Design, Branding, Photography & Art Direction